The Small Business Buddy for Web, Graphic & Marketing Tips Including The Latest Industry & Product News.

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5 non-negotiables to boost your branding

Branding. For some it’s a necessary evil and doesn’t go much further than a half baked logo slapped onto a letterhead. For others it’s a religion, seeping into every aspect of communication, strategy and consumer engagement. We’ve all been terrorised at some point by an unyielding marketing manager flipping their […]

Tips To Boost Your Small Business This Christmas

With the festive season quickly approaching. Many business owners begin searching for networking opportunities in an attempt to secure sales and clients for the new year. Although it may seem plausible to mimic the holiday season sales techniques of large corporations. As a small business owner, there are a handful […]

High Converting CTA Button Know-How

Call to action buttons are the tools that cause browsers to become buyers. No landing page is functional without a CTA button. But how do you create the best-converting CTA buttons? What makes one call-to-action button better than another? When you want to create high-converting CTA buttons, follow these guidelines[...]

3 Elements of a Successful Website

Many new business owners want to save money, which is quite reasonable. The problem comes in when they take shortcuts in designing and maintaining their new websites. With website technology growing at an ever-increasing rate, it requires near full-time involvement to keep up to speed with the best practices for[...]