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Digital Marketing

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Why is Customer Journey Mapping Important?

Why is Customer Journey Mapping Important?

Track your customers experience from point A to point B. Why does this matter to your business? A customer journey is much more than just ‘I offer, they buy’; it’s a series of touchpoints that all help build trust, brand awareness and eventually nurture them from a lead to a raving fan.
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5 Steps to Being Seen Online

5 Steps to Being Seen Online

These days, everyone wants to sell online, but it starts with being seen online. How do you do that? A quick search will reveal many different fads and marketing gimmicks, but the fact remains that it is a synergistic effort of a combination of elements that is carried out consistently.
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