Branding & Digital Marketing
Perfectly positioned in the heart of Liverpool, the Evolve Bathurst Street apartments are at the epicentre of a transforming landscape. Sydney’s fastest-growing district, Liverpool brings a life of convenience, and culture.
The clients wanted a vibrant and upmarket brand that complimented their vision for the 96-apartment development, including display collateral and a development website.
BRAND IDENTITY & LOGO DEVELOPMENT
We led a team of branding experts in a discovery session with the developers to understand what the new development would mean for the community, it’s investors and of course, it’s residents. The brand concept encapsulates growth of the Greater Western Sydney region and the transformation of Liverpool into a cultural and industrial mecca.
From the discovery sessions, our branding experts and copywriter developed the name, taglines and vision which would go on to inform a robust design concept. Evolve Bathurst Street represent growth, transition and change; as individuals, as families and as a city.
LANDING PAGE DESIGN & DEVELOPMENT
Our clients achieved a complete sell-out of the apartments within 2 years, despite a very difficult time for apartment sales in the Sydney market, including COVID shutdowns and the Sydney building defects inquiry.