FrogBlog
Post COVID advertising – Facebook vs Instagram ads
Throughout COVID-19 lockdowns across the country, many businesses saw increases to their online businesses, allowing them to keep trading while being unable to open their doors.
6 things to ask your marketing agency for in 2021
As we head into 2021 it’s time to gear up for what is going to be another big year of market changes.
Facebook ads vs Google ads: what to focus on in 2021
As digital marketing experts we are constantly asked the questions of ‘what paid ads should I be doing, Facebook or Google?’ While we would love nothing more than to give a definitive answer to our clients, the reality is – there is no definitive answer.
Getting ready for holiday advertising on Facebook
The holiday season is traditionally a busy time for many businesses, and in recent years it has become more competitive when advertising on social media platforms like Facebook and Instagram.
Christmas shopping during a pandemic
At some point, most small business owners have sat down to create a website for their business. Some will go on to create their own while others will eventually outsource it to a professional.
How AMP Helps Your Page Rankings
At some point, most small business owners have sat down to create a website for their business. Some will go on to create their own while others will eventually outsource it to a professional.
The Two Words That Create a Marketing Strategy
At some point, most small business owners have sat down to create a website for their business. Some will go on to create their own while others will eventually outsource it to a professional.
WIX vs Squarespace vs WordPress – What Website Builder Suits You?
At some point, most small business owners have sat down to create a website for their business. Some will go on to create their own while others will eventually outsource it to a professional.
The Small Business Accounting Tools You Need
As a small business owner, you’ve more than likely come across a multitude of small business accounting software and tools that everyone is touting at the latest and greatest in managing small businesses. But finding the right tools for your business isn’t always as straightforward as developers would make it sound.
Are You Advertising on Google Shopping?
Online marketplaces are growing in popularity and they are making it much easier to shop across a variety of brands on the one website. Amazon and Etsy are two of the biggest online platforms, while Google Shopping is another option. While not technically an online marketplace, it does allow people shopping online the ability to look at a range of brands and products simply based on their search query.
Conversion Rates – How Does Your Campaign Stack Up?
A good marketing agency will work with you to find out more about your industry and your potential audience before working on your landing page.
Social Media Ads in a Post Covid-19 World
Despite Australian states starting to come out of their COVID-19 lockdowns, many consumers are still happy to stay with online shopping, meaning business owners need to look at how their advertising spend is best utilised on the platforms their potential customers are browsing and shopping on.